Revalue retail products within Salt Specialties

26-10-2005 16:09:13

Salt Specialties works on product improvement and further development of the Jozo-line. Shedding the commodity mind set and add value to our products for our customers, is currently one of the main targets within the retail department. An incentive in the basic line for the Dutch retail market is the Salt & Pepper Mix. This product is already available within the wholesale trade. Positive response out of this channel motivated us to introduce this product for a broader range of customers. The premium line is extended with refillable high quality Salt and Pepper Grinders. The roll-out of this product starts in the Netherlands and plans are made for a roll-out in Belgium, Germany and the Nordics. Another product within the premium-line is Salt Flakes. This product has been restyled and will be re-launched within the coming months.